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Johnson's® CottonTouch™ newborn products next to a sheep stuffed animal

About Our COTTONTOUCH™ Collection

Our NEW COTTONTOUCH™ products were designed with baby’s delicate skin in mind. Ultra-light, perfectly pH balanced and made with real cotton, the purposeful ingredients we’ve chosen contain no parabens, phthalates or sulfates. COTTONTOUCH™ helps create a delicate and soft touch to support your growing bond with baby.

Why Cotton?

Blankets to booties – cotton products are universally beloved for their softness, absorbency and breathability, and it’s one of the first things baby feels. This is how we were inspired to challenge ourselves to include real cotton in our NEW COTTONTOUCH™ Newborn Collection – designed specifically for newborn’s sensitive skin in mind.

The Benefits of Cotton | JOHNSON'S®

The Benefits of COTTONTOUCH™